Choice experiment results on consumer preference of laptops
Last Update:December,22,2021 Created:December,22,2021
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| Title of the dataset | Choice experiment results on consumer preference of laptops |
|---|---|
| Provenance of the dataset | Jiacheng Zhang |
| How were the data collected/created? What was the cost? | Experiment conducted using Google Form. Link was distributed on Twitter and Facebook. |
| Data sharing policy | Shareable for research purpose |
| Data sharing policy |
About data analysis and simulation
| Type of data: Check all that apply. Use "Other" to specify other types so that we can include them in further updates. | table |
|---|---|
| Variable labels of dataset (the names of the variables) | Brand, screen size, processor type, RAM size, SSD size, weight |
| Outline of data | Results from a choice experiment on consumer preference of laptops. Subjects were asked to select the most desirable choice from a list of laptop models. Models differ in brand and technical specifications. |
| Simulation process | I intend to conduct a conjoint analysis to estimate how consumers value laptops. |
| Expected outcome of the process (obtained knowledge, analysis results, output of tools) | |
| Anticipation for analyses/simulations other than the typical ones provided above |
Other
| Comments | |
|---|---|
| What kind of data/tools do you wish to have? | |
| Visualized information | |
| Sample data |



February,13,2022
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